Thứ Bảy, 27 tháng 6, 2009

Seo blogger - get traffic your blog

It’s the dream of every blogger to get a lot of traffic, but something first time bloggers often don’t realize is that just publishing a few posts will not get them regular readers. I am no expert in getting traffic, but I have been working on a few things which has increased my traffic a lot.
When I first started this blog I used to get only about 10-20 visitors a day.

After the first few months, I started getting traffic from Google and other search engines and my unique visitors increased to about 100 a day. Now for the past few weeks I have been getting about 550 visitors a day.
The sudden increase in traffic I had from about 100-500 visitors was mainly because my recent posts were linked back from many sites. So yes, linking can get you traffic depending on which sites link to you. Links can be thought of as the currency of blogs.
I received a lot of emails (even while writing this) from bloggers asking how they can get more traffic, I hope this helps…

Blog Design
A good design won’t bring you traffic but it will get your visitors to stay longer. No one will stay on your blog too long if the layout or navigation annoys them. So the first thing to do is to select a good theme for your blog and then design your own header. The goal is to have a unique blog that stands out from all other blogs (making your visitors want to come back again and again).
Often bloggers select a theme and forget about the design. The problem here is that your blog will look similar to hundreds of blogs that use the same theme.
Your design should allow your visitors to access the main pages of your blog and to contact you easily. Your blog should have an about page and an author photo. The more a reader knows about you, the more they trust your content.

Quality Content
Your blog should have good content inorder to keep your visitors coming back. By good content I mean well written posts that are unique and useful at the same time. Writing original content is definitely the key.
Do not copy-paste contents directly from other blogs to your blog. Re-blogging is a bad thing and will kill your traffic. The solution here is to write that content in your own words adding your own unique ideas to it. And don’t forget to link to the original post.
The more engaged you are with your content, the more interesting it will be.

Get Links
The more links you have the more traffic you get. Like I said before links are the currency of blogs. So how do you go about getting links to your blog?
Well written posts are often linked back by many sites. You are lucky if you get linked by heavily trafficked sites.
Another way is to get links from other bloggers. Link to their blogs and ask them politely to do the same for you. Also visit the ‘links’ section of a blog (if they have one) and check for a link exchange form. If there is, submit your blog after linking to theirs.
You may also take part in other link exchanging programs.

Join Conversations
Most of my first visitors came to my blog because I left a comment on theirs. When you comment on a blog leave your blog address. Often people like to know who is reading their blog and will come visiting you.Readers of that blog will also pay a visit to your blog.But do not comment just for the sake of it. Make genuine comments that relate with the post. In the process you will not only get visitors to your blog but might also make friends.

Take part in Blog Top Sites
Submitting your blog to Blog Top Sites like blogtopsites.com and top100bloggers.com is another way to get more traffic. These networks make your blog easier to find and search for as well. After you sign up for an account on their website, you just need to copy a bit of code and paste it somewhere on your blog.
You can also take part in blog traffic exchange communities like BlogExplosion and BlogClicker.
To join these blog traffic exchange communities - visit the site, sign up, confirm your account, add your blog to the member directory and then start visiting other member’s blogs.
Basically, you need to earn ‘credits’ in order to get blog traffic exposure. These credits are often gained by visiting other member’s blogs. When you have enough credits, your blog becomes eligible for promotion. Usually, a link or graphic to your blog will be shown on the main site or in fellow member’s blogs. This is how other people find your blog.
Of course, the more members there are in the community, the more potential visitors. So, if you are part of a blog traffic community, it’s good to promote the communities you belong to as well. Besides, when you promote the community through a referral system, you get more credits too.

Tag Technorati
Technorati is one of the best traffic providers for bloggers. People find your blogs easily when people search by technorati tags. Technorati will rank your blog based on the number of links from other websites.The higher your rank the easier your blog is to find when people search for things.
If you do not have a Technorati account, signup here. After you have setup the main settings, such as your profile, you need to claim your blog.
Make good use of Technorati tags by tagging every keyword in each of your posts. If you use WordPress, I recommend Ultimate Tag Warrior (UTW) which makes tagging Technorati a lot easier.
By tagging your post effectively you will get a lot of quality traffic to your blog.

Thứ Tư, 3 tháng 6, 2009

Google adsense tips and tricks

Here are some of the tips and tricks to help you with your Google Adsense journey.

  1. Blend your ads to your website layout
    This could be considered as one the most important things which is often overlooked. Instead of using predefined colors provided by Google, try changing colors of your ads to match the website layout. For example, if your website uses white background with green text, make sure you use the same colors for your ads.
  2. Do not display a border
    While you can’t get rid of the border around your ad, you can make it invisible by changing the border color to that of the background. Researches have shown that ads without a visible border generate much higher clicks than those with one.
  3. Do not place your ads in normal spots
    Internet users have become accustomed to the normal ad spots (eg: a Leaderboard above your header, a Skyscrapper outside the content) and hence, any ads placed in those normal spots will often be ignored.
  4. Choose the right ad formats
    There are a few ad formats which perform better than others. Some of the recommended ad formats are Wide Skyscrapper, Medium Rectangle and Horizontal Ads Links. However, these ad formats may not necessarily work for everyone, so choose the ones that work for you.
  5. Good layout design
    Although a good layout design does not necessarily increase your Adsense revenue, it is important for the first impression and also for the professionalism.
  6. Content is the king
    The fact that Google Adsense is contextual advertising implies that the ads being generated are often relevant to the website content. That simply means you will not get any relevant ads if the content does not focus on a certain topic or the content is not text based. For example, if your page does not have any copy/text but an image, it’s unlikely to get relevant ads.
  7. Pick a high paying topic
    It took me a while to find out that some keywords are being paid more than others. While Google does not tell you how much advertisers are paying for their keywords, it is pretty easy to guess. For example, ads about credit cards, home loans and insurance are being paid more than those ads about free blogging tool, yellow pages, etc. It is also recommended to pick a Niche topic and provide a narrow focus than to pick a general topic.
  8. Update your website frequently
    Updating your website frequently enables you to get more visitors checking out your website which increases your page impression and the probability of ad clicks.
  9. Write quality content
    Not everyone possesses a natural talent in writing, and I can say for sure that I don’t. However, if you offer something useful, interesting, and put your heart into writing, your readers will enjoy what you have to say. And they will be coming back for more.
  10. A good organizer is the winner
    With Google Adsense, you can organize your ads and have a clear idea about their performance by using Channels. This way, if a particular ad is not performing well, you could always replace it with a difference one. There are quite a few things you could do with Channels and this is just one of them.
  11. Monitor your statistics
    Checking both your website and Adsense statistics enables you to get better ideas about your audiences. From your website statistics, you can find out which pages are being viewed the most, where most of your traffics come from, what the peak day of the week is, etc. Similarly, Adsense statistics will tell you which ad formats are being clicked the most, how many page impressions you receive, how much you are making each day/week/month, etc. You can then make improvements based on these figures to maximize the performance.
  12. Link Building
    No matter how good your website is and how relevant your Adsense ads are, without a decent amount of traffics, you will only be making a small amount of revenue, if any. It is not easy to achieve a decent amount of traffics, but it is not impossible. Some of the most common ways to gain traffics to your website include Link exchange, Directory listing, participating in online communities and making use of social bookmaking systems.
  13. Search Engine Optimization
    Search Engine Optimization (SEO) is one of the most successful and recommended methods of gaining traffics to your website and it is more than just a buzz word. Optimizing your websites for search engines increases your website visibility and ranking, which in turn generates significant amounts of targeted and relevant traffics to your website. Combined, search sites reach more than 130 million Americans or approximately 85 percent of all Internet users each month, ranking Search/Navigation among the most popular categories on the Web.
  14. A little maintenance goes a long way
    Many people tend to overlook the maintenance part of the website. In this case, rather than sticking to the same ad formats, or the same positioning of the ads, try experiment with different formats and positioning. If they do not work, you could always revert the changes. But if they do, that’s a bonus for you.
  15. Do not click on your own ads
    Honesty is the best policy. Be honest with yourself, and do not try to increase your Adsense revenue by clicking on your own ads. Google is really strict when it comes to fraud clicking, and before you knew it, your account could be banned and you could be owing some money to the advertisers.
  16. When in doubt, ask
    If you have some questions in mind, or are unclear about certain stuffs, don’t hesitate to ask the Google Adsense Help Team. Before asking them, though, you could do them a favor by checking out their Frequently Asked Questions and Answers page.

I hope you will find the above tips and tricks useful in improving your website to increase your Adsense revenue. While it is always good to earn some cash from your website, do not let it rule you or your website. And remember that no money is easy money and it takes a considerable amount of time, effort and dedication before one could see a marked improvement in his Adsense revenue.

How to attract back to Website Visitors

One important question that you often wonder when developing any new ideas for business or for the Website is: How do visistors / customers back with Website / your business? Find answers to relevant questions will be very practical for your success at every level.

To have a strategic long-term profits, you need to have the sure knowledge of how engaging the visistors return to your site. And how do they introduce their Website for other people anymore?

Think your website as a restaurant and you go to the restaurant first. What in the restaurant as you like, attractive and data you back here again later, or not? Not difficult to xách of these factors, such as export of food, price, service quality, the air of the restaurant and the regular customers here - one is always crowded, brain temperature, there is a contract climber, not even with anyone.

When you combine these factors, the decision you will have the restaurant back in the next time or not. If food is not tasty, customer service poor, the high price, you certainly will not add to the restaurant once more and also do not introduce it to any friends you do.

If delicious food, reasonable price, but quality of service that you can be back to add 1 or more several times to enjoy the delicious dishes.

Difficult to satisfy all visitors or customers

Although you have clearly identified the factors which cause you to accept or reject in a restaurant later, but still harder to guess the purpose, ideas, customer’s Website or to time your online daily.
What factors do they set the priorities back to your website? What they do to them longer? What makes them want to leave immediately after the first? Is correct can not understand all the customers think and feel like for your site.

Some customers will notice your website very useful, some others feel it is redundant, unnecessary. Everyone has a level of awareness of different and very difficult to only to a few customers and still satisfy all others.

So, what you need to do? If it is, I will agree to with the construction of the content people are most concerned about. Be interested in the factors of the customer. You should build content based on what most clients already know or have known.

You must build the classes cover information: the knowledge, the basic for beginners; further, you should create a manual guide design consultant, selected the appropriate keywords building connections to people in the level of higher understanding.

Through the habits, preferences and feedback from most customers, you can divide the smaller class information for each group a particular purpose. You can do this by using sub-domain or add to the list of Website topics you want.

Develop ideas for business models

Recently, I have this much time to develop some of their Websites and never really feel comfortable with the idea of my first, even if they are the only way to satisfy needs of the current market.
Web site or your business really only earn profits when the strategy, a clear plan for attracting customers, traffic and back is the long-term support. You must make good ideas or the advertisement appealing to attract attention. But if that’s all you have, you still can not earn profits in a “long”.

In many cases, you should remove the ideas are thought about as well that go because you can not answer the question how you can innovate and attract visitors back to your website.

Competitors your “live” thanks to some reason. Find out how the visitor back to their site. Why do people believe in the site / brand them. Everything your competitor is doing is what you must achieve. But you have to further and overcome competitor to become more prominent and it gained more than profits.

How to attract visitors back to your website: Create a Checklist

This is a simple checklist because as I mentioned before, do not approach perfect enough and convince all the hundreds of visitors at many levels of knowledge vary.

Ability to recognize the customer’s growing up as they gain more information from competitors as well as anywhere in their lives.

Therefore, make a checklist is essential.

1. Prices for products or services your competition or not?
2. Your site popular enough to encourage the participation of the customer not agree?
3. Your site is evaluated by how any 10 first visit?
4. You have changed the value customers and the ability to use the center’s website are not?
5. Quality content or products on your site feel is like?
6. You provided information relevant to the keywords your search or not?
7. You can honor or satisfaction of customers through your website or not?
8. You have provided the channel is “open” for comments, feedback from customers or not?
9. Customers are encouraged to have contact with a client through the features on your site or not?
10. You have provided a tool or service online is not new?
11. Information on your site has been updated continuously to meet demand and dream of the visitors or not?
12. Your website can be the “voice” to most, familiar and not unique?
13. Business you have completed the mission or the promise to the public or not?