25 Tips To Optimize Your Blog For Readers & Search Engines

Everyone and their dog (yes, there are a few dogs out there with their own blogs) have started up a blog these days, but many people just aren’t taking the steps needed to optimize their blogs for both readers and search engines. While blogs can be business related (another blog about mesothelioma anyone?) they can also be personal where you talk about the great ham sandwich you had for lunch today or the crappy service you had at that trendy restaurant last night.

But whether your blog is business or personal, you should ensure that you are optimizing your blog for both your readers (after all, you want to keep those readers coming back) and the search engines. Unfortunately, optimization is an important step that far too many blogs seem to be skipping over, even those that have a broad appeal to surfers and have the potential to be monetizable.

However, optimizing a blog is a bit different than your standard website search engine optimization (SEO), particularly because most blogs run off standard blog platforms, or worse, run as a hosted blog on someone else’s domain name. And there are design issues that can be unique to blogs which can impact your rankings.

Let’s face it, when you commission a styling’ new blog template, most blog designers focus on making your blog look the way you want it to. But unfortunately for bloggers, not very many of those great blog designers are also SEOs by trade, meaning that the blog design you use could actually be hurting your search engine rankings. While you may have a great design that looks wonderful to readers, new readers might not find you if your blog isn’t ranking well organically in the search engines.

Also, when you optimize your blog for the user experience, you make it easy for users to return and engage in your blog without dealing with any of the hassles that can cause them to abandon other sites or blog entries. Repeat visitors are the cream of your blog, so by following these tips you have given them the tools they need to return as well as the user experience that makes them want to come back.

Fortunately, if you are on the case to make your blog rank well while not hindering your visitor’s experience on your site, there are definitely things you can check - and fix - to prevent any indexing issues from occurring, and ensuring your blog a happy and healthy existence in the search engines.

So here is advice on how you can optimize that blog of yours for both users and search engines without alienating one or the other.

1) Dump The Default Template - Looks Count!
I cringe when I see a blog using the “out of the box” Wordpress or MovableType template. Hire a designer to create a unique look for your blog, or at the very least, take advantage of some of the free templates available and customize it a bit with a unique logo or a slight color upgrade.

2) Just Say No To Bad Color Schemes
While a hot pink with lime green color scheme might be your favorite, consider what your readers will be expecting. That color scheme might work perfectly on a teenage gossip site, but would look extremely out of place as the corporate blog for a men’s suit company. Likewise, gamers would think nothing of a black background on an Xbox 360 blog, but it would look horrendous on a parenting or pregnancy site. So while you should experiment with colors to find a good mix for your blog, keep in mind user experience and their expectations.

3) RSS Me!
Make sure you have RSS available. Many hosted blogging solutions don’t have RSS automatically available, so you will need to add it. And when you do add it, ensure you have those RSS links in an obvious spot. Don’t tuck them away at the very bottom of your index page after your most recent 20 entries, or hide them on a separate “About Us” page. Place all those handy subscribe links in your sidebar, which is exactly where people will look for them. If you use Feedburner currently, have a look at their new MyBrand option which allows you to host your own feeds for a seamless user experience.

4) Offer RSS & Feed Subscription Buttons
Yes, when people want to subscribe to a blog, they will often look for that orange RSS logo as well as the logos of the standard aggregators such as Bloglines. So it is worth the time to add the most popular ones to your blog so visitors can easily do their one-click subscriptions to your feed without it require much effort on their part. If you make it hard to subscribe, most just won’t bother. FeedButton offers a service that allows you to offer multiple RSS aggregator and feed reader buttons with a single expanding rollover button.

5) Offer Posts Via Email
Some people just don’t get RSS. So cater to them by offering them an option to get your blog posts by email instead. The most popular service to do this automatically is FeedBlitz, although there are also many other tools available to do this.

6) Decide On Full Or Partial Feeds
Do you offer full feeds or partial feeds? This is a personal preference, and is often dependent on what market space you are blogging in. One option is to offer two feeds, one being an ad-supported full feed, with an RSS ad included, and the other being an ad-free snippet copy of the feed, where readers won’t see ads but will have to actually view your blog in order to read your full entry. But this will often come down to personal preference, and the preferences of your readers.

7) Write Compelling Snippets/Descriptions
If you do use snippets for your RSS feed, be sure to make them compelling or leave readers with a cliffhanger to encourage them to click and read the full entry. This will get you many more readers to your entries than just using the default option of including the first X number of words in the blog post as the snippet. Use your excerpts to generate interest and clicks.

8) Pay Attention to How You Write.
One of my favorite bloggers has the unfortunate habit of writing detailed long entries… without a single paragraph break and with the double whammy of also writing with a font size smaller than usual. If I look up for a moment, it is hard to find my place again in her 1000 word entries. As a result, I don’t read it as often as I would like to, simply because reading it is such a painful experience.

9) Spelling Counts
Spelling is also worth mentioning. Add one of the many spell checkers to your internet browser and run a quick spell check before you publish your entry. Every word doesn’t have to be perfect, and I am certainly guilty myself of letting on occasional typo slip through unnoticed. But I also get annoyed when I am reading typo after typo after typo in an entry. And yes, if it happens enough, I will unsubscribe out of sheer frustration.

10) Fontography Counts
Make the font easy to read. Some bloggers think it is cool to have their handwriting turned into a customized font, or use a trendy font that would be better suited to a scrapbook layout. But not everyone has those wild and weird fonts installed, which means that those people will see a standard font such as Times New Roman, and it can really kill the look of your blog. So instead design the text of your blog entries to use a standard font in a standard size.

11) Don’t Forget Navigation
Is this blog part of a larger site, such as a corporate blog on a site for a major company? Don’t just link to the main page of the blog. Syndicate your recent headlines in the sidebar to encourage visitors on the main site to check out the blog too.

12) How Fast is Your Host?
Another one of my favorite blogs has such a slow response time when I click from the snippet in my RSS to the full blog entry that I only actually end up waiting around for it to load about 10% of the time. Don’t lose readers because your hosting company thinks 30 seconds is a perfectly reasonable amount of time to load up a page.

13) Avoid Widget Overload!
Yes, there are definitely some cool widgets you can add to your blog, such as MyBlogLog or a Flickr photo box tied to your photo gallery. But be aware that having a large number of javascripts can slow down your site. So don’t sacrifice timely loading time for nice-but-not-all-that-necessary widgets.

14) Have Descriptive Titles
Some blog software actually makes your entry titles seem pretty repetitious in the search engine result pages, and can result in a lower click through than you might have had otherwise with highly optimized titles. If your title’s say something like “Jason’s Tech Industry Rants & Ramblings Blog >> New Xbox 360 title announced for April release” you should change it to “New Xbox 360 title announced for April release”. Unless you are well known as an authority blog in that market, the blog name is simply wasting crucial space at the beginning of the title tag and causing the rest of the entry title to end up getting truncated in the search results. And make sure your titles actually enhance the entry and don’t leave the reader wondering what on earth the blog entry could be about. Ensuring you have great titles when you have a small readership and are depending on search engines to send you readers is one of the first steps you should take to optimize your blog.

15) Look at your Cascading Style Sheets.
Most blogs use a tremendous amount of CSS to create that custom look. And while most of the “out of the box” designs that come standard with the installed template include all CSS in an external file, there definitely are some blog designers who will put their CSS on the individual template pages rather than placing it all in an external CSS file. And when you don’t place CSS in an external file, it can clutter up your pages and result in the most important part of the page - the entry text - being much further down in the HTML code when it has to go after the masses of CSS coding lines.

16) Post Often
The more frequently you post, the more likely Googlebot and other bots will stop by on a more regular basis. If you only post once in a blue moon, expect that it might take a while for Google to stop by and see that you actually have updated again. Google loves updated fresh sites, so it make sense to feed the bot what it wants.

17) Spread the Link Love
If you are blogging about a story, link up the original story as well as other’s commentary on the same topic. When you do so, you will often make those bloggers aware of your blog’s existence (if they weren’t already) when people click from your blog to theirs. And it also increases the odds that they will either link to you on that story or on something you blog about in the future.

18) Be Aware of Your Anchor Text
When you link to someone’s blog entry, or even a previous blog entry on your own site, make sure you link well. This means instead of linking to someone’s blog entry with the anchor text “click here”, you link to them using anchor text related to the blog entry, such as “Jason’s scoop on the new Widget Xbox 360 game”.

19) Create Unique Stories
Bloggers love to link to other bloggers. When you write original blog entries, rather than just rehashing something someone else has already said, you increase the odds that someone will find yours interesting enough to link to and talk about. And a reader of that blogger’s blog might read the entry and decide to write something about what you said as well, meaning yet another link as well. And if you are fortunate, it will go viral, meaning suddenly it seems like every blogger in your market space is talking about what you wrote. Rinse and repeat as often as possible for maximum exposure and link juice.

20) Use a Related Posts Plugin
Not only does this make sense to keep readers around for other articles on your site that are related to your current post, but it also allows you to deeplink from a current page on your blog to older entries. Often, older entries get buried several pages deep on an archive page, and this allows you to showcase entries written months or years previously and give those “oldies but goodies” an extra little kick in the search engines. There are several related post plugins available depending on which blog platform you use.

21) Ping Other Sites
When you add a new blog entry, you might want to ping site such as Technorati and FeedBurner to let them know you have a brand new blog entry on your site. You can also now ping Google’s Blog Search as well for faster indexing in their blog search engine at blogsearch.google.com. Automatic pinging is an option in the control panel of most blog platforms including WordPress and MovableType. And Ping-o-Matic offers a service that allows you to quickly pick and chose what to ping.

22) Buy Your Own Domain Name
Don’t always think your free blog hosting company will be around forever. What will you do if you build up a loyal readership then one day you discover yourblogname.examplebloghost.com no longer works because examplebloghost.com has gone out of business? You want to make sure the search engines have a URL they will always find your blog at, rather than have to worry about them re-indexing your previously well-ranked blog on am entirely new domain… that is if you are lucky enough to get your blog posts from your free hosting company. Both Google’s Blogger & Wordpress allow you to use their hosted blog service while displaying it on your own domain instead of their own branded one.

NOTE: See also our related story, Stay Master Of Your Feed Domain.

23) Manage Your Trackback & Comment Spam
You don’t want Google or Yahoo to find masses of spammy links on your site to all manner of less-than-quality sites submitted to your blog by a blog spammer. Use one of the many tools on the market for your blog platform to manage both comment and trackback spam.

24) Use a Good URL Structure
Don’t use “permalinks” such as www.yourblogsite.com/?p=123 . Instead, use www.yourblogsite.com/2007/01/01/blog_entry_title_here. Most blogging platforms allow you to change from the standard numbered permalinks to this style of search engine friendly ones. And just in case the blog platform you use has funky dynamic URLs for each entry, you will want to ensure that the bots can crawl them easily or use a mod rewrite to create a good structure such as in the example.

25) Use Great Categories
When you write a post, place it in 1 to 3 different categories related to the post. For example, and article on the television show Grey’s Anatomy could go under “Grey’s Anatomy” and “ABC”. Avoid the temptation to add it to ten different categories though, such as including “drama,” “hospital,” “interns” and “Seattle” because that is just overkill. But if you wrote something great on Grey’s Anatomy, you have made it easy for your reader to find all your posts on Grey’s Anatomy because they simply have to click on the category link at the top or bottom of the entry.

While some bloggers insist that search engine rankings will come naturally to those who wait, who really wants to wait for Google? A blogger can run into several unique challenges when it comes to optimizing for search engines, and it makes sense to get the jump on it now than simply hoping that if you write it, the bots will come. It is far easier to ensure you have a well optimized blog now than trying to figure out what the issue is 6 months down the road when only your blog’s index page is found in Google!

Does anyone else have tips they would have put in their own top 25 list of blog optimization tips? I had some that didn’t make the cut for the top list, but am interested to hear what others feel are the most important tips.

5 Ways To Optimize Your Blog and Capture More Repeat Visitors

Miscellaneous Blog Tips 65 comments

Today Rich Page shares five tips on how to optimize websites to capture repeat readers.

You may be a blogger that thinks they have a pretty popular and well created blog - if so, well done. But remember every blog is a work a progress, and there is always room for improvement. Here are 5 great ways to help optimize and improve your website, and inspire new visitors to become repeat visitors:

1: Track your Internal Search Results

One of the easiest ways to gain insight into your blog and improve it is to track your internal search results. You can easily do this using Google Analytics (learn how to track this), or use this cool wordpress plugin. It’s very important to identify your top searched keywords - it helps you identify what’s popular with your visitors (write more content relating to these), and also, just as importantly, what visitors are failing to find on your blog (look for keyword searches that have zero results and create a post about them - as long as you can make it relevant to your blog). The more relevant internal search results the user finds, then the more chances of them signing up to your feed and coming back for more!

2: Reduce the Bounce Rate of your Articles

The best way to stop someone from leaving immediately after reading your blog articles (i.e. bouncing) is to expose them to as much of your blog’s great content as possible, or by getting them to sign up to your feed. And what is the best way to do this? Immediately after the visitor is done reading the blog entry they arrived at (and remember, most visitors don’t arrive at your homepage - they get deep linked in from search engines or other blogs), at the bottom of the article place prominent text links to subscribe and links to read related content (problogger.com actually does a great job of this). Just don’t fail here and bury these important links away on the right hand column, or at the bottom of your comments, like I see so often.

3: Survey and Learn from Your Website Visitors

What’s another great way to improve your blog? This one is simple, yet many blog owners don’t do it - you need gain feedback from your visitors! Simply sign up for a free survey tool like 4Q, and get to know your visitors better. It allows you to ask your visitors questions in the form of a non-obtrusive pop-up survey. Here are the 3 main questions you need to ask your visitors in order to gain insight for optimizing your blog:

* What was the reason you came to this blog?
* Did you find what you were looking for?
* What else would you like to see at this blog?

Asking these questions allows you to gain some real insight into your visitors and their needs - and remember, a blog that doesn’t meet the needs of visitors could spend all the money in the world to get new traffic, but it wouldn’t get many repeat visits (way cheaper) because the visitors aren’t finding what they want. And don’t just survey your visitors - act on what you find! It can often be very revealing…

4: Build a Community into your Blog

Want to get as many repeat visits as possible, without having to rely on RSS feeds to pull visitors back? Then build a community for your blog, and engage not only yourself with your readers, but allow your readers to engage with each other. This is particularly a great idea if you are niche blogger and you have a small but captive audience. There are a number of ways to create this community for your blog - the basic way is to setup and install ‘MyBlogLog‘ or ‘BuddyPress‘ as a widget on your blog. The more advanced way to build a community is to create a social network around your blog using Ning or KickApps. Both of these are free and allow you to fully customize, brand and create your own community, and use your own blog feed as a main ingredient of the community. Win-win situation for you and your readers!

5: Setup Goals and Begin Testing to Improve Them

Lastly, one of the most important things to remember for blogging success is to set goals and try and beat them. And for blogs, your goal is likely to get as many readers as possible. But be more specific and actionable. For example set a weekly goal for new readers, i.e. 100 new subscribers per week. Then, test elements of your website (using Google Website Optimizer) to try and improve your subscribers and reach your goals. One of the best things to test is the ‘subscription’ area, usually found to the top right of your blog - where your RSS feed links and newsletter signup form usually is. Test different calls to actions, different images and different copy. See which one drives the most goal conversions. And for the goal conversion to work, you will need to tag your thanks page with tracking code (which is easily done if you use AWeber to manager your feed readers). Here is a cool plugin to help you use Google Website Optimizer on your blog. Also, if you are selling a product or giving away something like an ebook on your blog, you can track that as a goal and test to improve sign up rates.

So there we have it. And remember, don’t ever think your blog is ‘done’ - always keep striving to improve your blog. If you don’t, before you know it, a competitor will appear out of nowhere and start stealing away your beloved visitors. For more ideas on how to help improve your blog (and websites in general), and to find ways to stop wasting so much money on online marketing, consider checking out my new free ebook all about this.

So, what are you waiting for? Use these tips and start improving your blog right now - and who knows, it may end up being as successful as ProBlogger one day!

How to Optimize Your Blog for Search Engines

Search Engine Optimization 87 comments

christmas
So you’re looking to increase the profitability of your blog for the Christmas period (and beyond). You’ve optimized your AdSense, Chitika and Affiliate programs, you’ve even written a little seasonal content…. but there’s one missing element…. Traffic.

Unless you actually have people viewing your blog it is very difficult to actually earn anything from it.

So how do you drive traffic to your blog?

I’ve written quite a bit of this previously in a number of posts (for example here) but want to spend a little time talking today about Search Engine Optimization (SEO).

Why SEO?

When you are looking online for information on a topic where do you go first?

While I’m sure there will be a variety of answers given to that question - the majority of average web users would answer with one word - ‘Google’.

Every day Search Engines like Google send many millions of web users to websites in their index. While there are plenty of Web 2.0 web indexing services around that are increasing in popularity - the fact is that search engines like Google, Yahoo and MSN are still the biggest source of traffic to websites on the web.

As a result - learning how to be indexed and ranked well by them seems like a no brainer.

Writing for Search Engines and Humans

Some bloggers have a problem with the idea of optimizing a blog for search engines. They argue that rather than writing for search engines a blogger’s sole focus should be that they write quality content for humans.

I personally don’t see that writing for humans and search engines have to be mutually exclusive things - in my opinion both can be achieved without compromising either.

Some bloggers argue that if you write for humans that SEO looks after itself. To some extent I agree with that - if you do write quality content that others like you will find that they link up to your site (a key in SEO) - however I would argue that incoming links from other sites is just one part of climbing the rankings in Search Engines (an important part but not the only one).

There are other factors that come into play also and I believe that by knowing them and naturally incorporating them into your blogging you can increase your chances of being found by readers in Google, Yahoo and MSN.

Of course - some people become a little obsessed with SEO and forget the human reader, don’t fall for this trap and keep a balanced approach and you’ll benefit both from traffic from the search engines as well as a loyal readership who keeps coming back for more quality content.

Basic SEO tips for Bloggers

I’ve written previously on this topic so rather than writing the same thing again in a slightly different way will republish some of my previous tips below. I hope you find them useful.

Before I start - I’ll say that while I do get a lot of SE traffic that I’m not really an SEO expert (it isn’t what I devote most of my time to). If you want to read something by someone who has spent a lot more time and effort on the topic I recommend looking at an e-book by Aaron Wall - SEO Book (aff). I’ve actually been reading through it in the last few weeks (it’s been on my to do list for a long time) and have found it really helpful.

SEO experts tend to divide search engine optimization techniques into off site and on site techniques.
Off Site SEO Techniques

Off site SEO techniques are as the name suggests factors from outside the site itself (ie from other sites) that impact the blog’s ranking in search engines. Many of these factors are outside the blogger’s control - however they are useful to know. The most obvious and probably most powerful offsite factor are Inbound Links (something I’ve already referred to above).

It is generally agreed that the links that point to a website are one of the most powerful way of climbing Search Engines results pages (in fact many argue it is THE most important factor). - To put it most simply - every link to your site is seen by the search engines as being a vote of confidence in your site.

Ideally Speaking - The best inbound links have three main qualities to them:

1. they are from higher ranked sites than your own
2. they are relevant to the topic you are writing about
3. they link to you using relevant keywords to your page

Whilst you may not have complete control over who links to you these are the types of links that you should be dreaming of.

How to generate quality inbound Links?

Of course whilst most of us know this it doesn’t make getting such links any easier - its in the hands of others in many cases. So how do you get such links?

* Quality Content - There are all kinds of link generating systems out there but in my opinion the best way to get links to your blog is to write quality content that people will want to read. You can solicit links with others or sign up for different link building programs or even buy text links on other sites but the cheapest and probably safest approach is to build inbound links in a natural organic way as others link to your quality content.
* Notify Relevant Bloggers of your content - Whilst I don’t advocate spamming other bloggers and asking for links - I would recommend that if you write a quality post on a topic that you know will interest another blogger that it might be worth shooting them a short and polite email letting them know of your post. Don’t be offended if they don’t link up, but you might just find that they do and that in addition to the direct traffic that the link generates that it helps build your own page rank in the search engines (more on letting other bloggers know of your posts here).
* Directories - Another way to generating inbound links is to submit your links to directories. I know of webmasters who swear by the benefits of such a strategy - the first thing that they do when starting a new site is to do the rounds of directories - submitting links to key pages with appropriate keywords in the links. There are loads of directories out there - many of which offer a free submission. Ari Paparo has compiled a list of blog directories that you might want to start with.
* Inter-link your Blogs - Increasingly bloggers are starting or joining blog networks to enjoy the benefits of multiple sites and writers working together. One of the advantages of networks of sites is that they usually link to one another. In doing so you have complete control over how your sites are linked to from multiple domains. It is worth noting that you should be careful with this approach - if all your sites are hosted on the one server many think that Search Engines will work out what you’re doing and the impact will be lessened.
* Buy Links - Many professional web masters have a budget to purchase links from other highly ranked and and relevant sites. I won’t go into this too much here but you might like to read more about it in my recent post On Buying Text Links.
* Swap Links - Similarly many bloggers swap links with other bloggers. Sometimes this happens pretty naturally (you see someone linking to you so you link back) but in many cases the links are strategic ones and formally arranged between site owners. I get daily requests for such reciprocal links (I rarely act on them). Whilst there is some benefit in such link swapping I would again advise caution here as many SEO experts believe that the search engines have methods for tracking such strategies and devaluing the links. Some try to get around this by doing indirect or triangulated links. ie instead of site A and B doign a direct swap they involve other sites. So A links to C in exchange for D (also owned by C) linking to B (also owned by A) - makes your head hurt doesn’t it!?! There are also a variety of systems around that say they’ll take care of such interlinking for you - I know many who use Digital Point’s Free C0-Op Advertising system. Personally I tend to avoid such schemes and have a policy of linking to sites I think are valuable to my readers. If they link back then so be it.

If you’re looking for link exchange/buying/selling programs you might like to look at systems like:

- Link Adage
- Text Link Ads
- Link Worth

HubSpot's Inbound Internet Marketing Blog

Can Having a Twitter Bio Get You 8 Times as Many Followers?

We've all heard people say "I won't follow you back if you don't have a link and bio" etc. But do people really mean it? Does having a bio and website link in your Twitter profile really make a difference in the number of followers you have? The answer is yes.

I dugg back into the data we've collected from Twitter Grader. We have a bunch of different information on over 1.6 million Twitter accounts, including bio, link and follower data.

The first "aha" moment from this slice of data is the sheer number of users without bios and links. Almost two-thirds of users don't have a bio or link listed on their Twitter profiles.

Looking at the average number of followers shows a very distinct trend. Users with a bio have over 8 times more followers on average than users without a bio and users with a link have over 7.5 times as many as users without.

Beyond sheer number of followers, power users are even less likely to follow you if you don't have a bio and link. (Power users are Twitter users with high Twitter Grades.)

Users with a bio have over 15.5 times more power followers than those without a bio. Users with a link have over 22 times more power followers than without.

And of course your Twitter Grader score is effected strongly.

The bottom line here is that if you haven't already specified a site and a bio for your Twitter profile (and lots of you haven't) go do it now.

Webinar: Twitter for Marketing and PR

Want to learn more about using Twitter for Marketing and PR? Download the free webinar for tips and tricks to drive inbound marketing using Twitter.

Skill to write paper

Skill to write paper
I have been fortunate to attend a class on writing skill in English paper at Todai (Uni. of Tokyo). Layer for SV Todai end of the year but with my last exam ki useful. Faculty are the UK, have senior in rewriting the paper field of Informatics. Rewriting is reading and the correct paper for the author, especially the author that English is not the native language before you submit the journal, conference. Say It I learned, and even Todai INRIA, research in France also have this service.

There are things that I must wrestle each self when writing paper, for example: name stars as the title, abstract writing, introduction how to test the (tense), ... are mentioned most in this subject. I really want to share but it has learned with you because I know you also sure it has not encountered difficulties as me.

I read a very worrying emails long du issues including spicy start to go away, so to stiff-chan, I will send a small parcel in each email. Many people read email in English does not provide chan that I will write a referral in English before then new to the English original into.

Now, please begin with the story: Written in the paper?

Paper here limit again in the paper that as scientists we want to send (submit) to the conference or journal. Target when sending the paper is often publish results of research. Therefore need to do that prominent paper in which we need to publish. English called this message is clouded thesis, argument or claim.

Remember that your main aim is usually to persuade your readers of something. For this reason, a paper should be based on a thesis, or main argument. A paper that only states facts is not a good paper. You must draw some conclusions from those facts.
Vietnamese

List of DoFollow Blogs, easy get backlink now

What happens if a blog doesnt install a DoFollow plugin or removed the Nofollow in their blog? Search engines will ignore those links and will not be counted as a backlink to your site.

Although these blogs have installed a DoFollow plugin in their blogs most of them are moderated to lessen spam in their blogs. When submitting comments to these blogs you might want to write some relevant and useful content and always remember not to spam their blogs!

When you submit one comment to all of them then it gives you more more back links to your Website/Blog. And these back links can help you get you a better PageRank.

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Twitter is a great social tool

Twitter is a great social tool

• Name webmaster seo blog
• Location VietNam
• Web http://webmasters…
• Bio Webmaster seo blog

Twitter gives access to networks

Need to find people interested in your niche? No problem, simply search for a related word in twitter search and find hundreds of people tweeting on your topic. A search for SEO as an example shows a list of people who have mentioned SEO in their tweets. With a little legwork and an examination of their followers and who it is they follow you can quickly find people with related interests. Whilst this isn’t a perfect model, it will for specific niche terms give you insight and access to people you might otherwise have had to have spent hours researching.

Twitter is a great social tool

Twitter is one of those communication tools that can be a fantastic asset in terms of building connections and enhancing relationships with those you already have. Be it with friends, colleagues, prospects or clients twitter offers you the opportunity to connect and share in ways that previously were simply not possible. You can plug your twitter stream into other social accounts, facebook and friendfeed. You can plug it in to your blog and simultaneously update your blog on the fly as you tweet. You can share pictures with friends, connect via text directly to a users twitter message account. It’s a two way process too. Most non UK twitter users can connect for free via text message in a two way interchange meaning that friends (people you’ve added) can send message to your phone via the twitter DM system.

But for me, the real power in twitter is in the opportunities it gives us all to connect to a wider range of people in a broader geographical space in a multitude of social and business environments. You can use twitter in ways that best suits you and you alone. Want to spam your network and followers? Boom, the choice is yours? Prefer to nurture and grow your network then boom, your choice again. Through being social and engaging with like minded people, you really can forge useful meaningful relationships, be they business or social.

Twitter is a great promotional tool

The final reason for the purposes of this post at least, is that Twitter is a great way of pushing a message out - It enables for direct access to the twitter streams of your followers, putting your message directly before them.

How you choose to construct your message and the relative success of your message depends on many factors of course. None of us want to do things for selfish or unhelpful people, it’s not a take take take phenomenon. Like many other social media platforms out there your success or failure to promote what it is you do, or who you are, or a service or message that you think people might benefit from is, at the end of the piece, dependent upon your ability to communicate and connect to others.

Be they power users with big networks and influence, or general users with smaller more tightly focused followings your message simply won’t fly if you don’t have presence and connectivity.

Twitter is a revolution

I make no bones about it. To me, twitter is amazing. It’s like web 3 offering up endless possibilities to break strangleholds and reshape the communications and search mould.

It’s invigorated the whole tech space and has generated excitement and buzz across the spectrum. Iphone apps like tweetie, twitterfon, twitterific, twinkle all enable for constant interaction be you walking or sitting on a bus or train. if you have a bit of 3g then you can continue building and sharing or just plain having fun with it all.

Don’t get me wrong not everyone ‘gets it’ some look at it and think WTF? Like a colleague remarked the other day on my status update around sticking a chicken in the oven to feed the kids, it was hard for him to understand where the value in that lay. Heck in lots of ways he’s right too, a bit like my drunken tweets repleat with pictures and my various trials and tribulations, but yet for many this is the whole attraction of twitter. Twitter enables for access to all manner of whatever it is we choose to share - its a part of the human condition to want to know, explore, laugh and cry. maybe in todays busy busy time starved world, tools like twitter allow us to use these pauses within our lives to say something random, to put it out there, to micro blog, to micro interact even.

I can’t recall the last time I personally got so zealous and bought in to a product that is, by and large a glorified bulletin board wih pictures.

I’m reminded of a discussion with @davefreeman the other day on the walk to Sainsburys to pick up some lunch, we talked about times of old the MSN Chatrooms whereby everyone there was randomly talking to people they knew nothing about screaming “ASL” or some other less charitable form of ape cry. The history is that MSN on the back of public concerns around children and paedophilles generated by tabloids hungry for headlines on the advice of legal counsel pouring tales of grief and woe, elected to shut them down. I’m not saying that twitter is in any way a replacement; it isn’t thats clear. But if we take the enagement that msn chatrooms had and broaden the reason out a little, then we can safely draw a conclusion that people like to connect and communicate. Twitter ramps that up a little and connects the offline worlld with the on. That’s powerful.

Seo blogger - get traffic your blog

It’s the dream of every blogger to get a lot of traffic, but something first time bloggers often don’t realize is that just publishing a few posts will not get them regular readers. I am no expert in getting traffic, but I have been working on a few things which has increased my traffic a lot.
When I first started this blog I used to get only about 10-20 visitors a day.

After the first few months, I started getting traffic from Google and other search engines and my unique visitors increased to about 100 a day. Now for the past few weeks I have been getting about 550 visitors a day.
The sudden increase in traffic I had from about 100-500 visitors was mainly because my recent posts were linked back from many sites. So yes, linking can get you traffic depending on which sites link to you. Links can be thought of as the currency of blogs.
I received a lot of emails (even while writing this) from bloggers asking how they can get more traffic, I hope this helps…

Blog Design
A good design won’t bring you traffic but it will get your visitors to stay longer. No one will stay on your blog too long if the layout or navigation annoys them. So the first thing to do is to select a good theme for your blog and then design your own header. The goal is to have a unique blog that stands out from all other blogs (making your visitors want to come back again and again).
Often bloggers select a theme and forget about the design. The problem here is that your blog will look similar to hundreds of blogs that use the same theme.
Your design should allow your visitors to access the main pages of your blog and to contact you easily. Your blog should have an about page and an author photo. The more a reader knows about you, the more they trust your content.

Quality Content
Your blog should have good content inorder to keep your visitors coming back. By good content I mean well written posts that are unique and useful at the same time. Writing original content is definitely the key.
Do not copy-paste contents directly from other blogs to your blog. Re-blogging is a bad thing and will kill your traffic. The solution here is to write that content in your own words adding your own unique ideas to it. And don’t forget to link to the original post.
The more engaged you are with your content, the more interesting it will be.

Get Links
The more links you have the more traffic you get. Like I said before links are the currency of blogs. So how do you go about getting links to your blog?
Well written posts are often linked back by many sites. You are lucky if you get linked by heavily trafficked sites.
Another way is to get links from other bloggers. Link to their blogs and ask them politely to do the same for you. Also visit the ‘links’ section of a blog (if they have one) and check for a link exchange form. If there is, submit your blog after linking to theirs.
You may also take part in other link exchanging programs.

Join Conversations
Most of my first visitors came to my blog because I left a comment on theirs. When you comment on a blog leave your blog address. Often people like to know who is reading their blog and will come visiting you.Readers of that blog will also pay a visit to your blog.But do not comment just for the sake of it. Make genuine comments that relate with the post. In the process you will not only get visitors to your blog but might also make friends.

Take part in Blog Top Sites
Submitting your blog to Blog Top Sites like blogtopsites.com and top100bloggers.com is another way to get more traffic. These networks make your blog easier to find and search for as well. After you sign up for an account on their website, you just need to copy a bit of code and paste it somewhere on your blog.
You can also take part in blog traffic exchange communities like BlogExplosion and BlogClicker.
To join these blog traffic exchange communities - visit the site, sign up, confirm your account, add your blog to the member directory and then start visiting other member’s blogs.
Basically, you need to earn ‘credits’ in order to get blog traffic exposure. These credits are often gained by visiting other member’s blogs. When you have enough credits, your blog becomes eligible for promotion. Usually, a link or graphic to your blog will be shown on the main site or in fellow member’s blogs. This is how other people find your blog.
Of course, the more members there are in the community, the more potential visitors. So, if you are part of a blog traffic community, it’s good to promote the communities you belong to as well. Besides, when you promote the community through a referral system, you get more credits too.

Tag Technorati
Technorati is one of the best traffic providers for bloggers. People find your blogs easily when people search by technorati tags. Technorati will rank your blog based on the number of links from other websites.The higher your rank the easier your blog is to find when people search for things.
If you do not have a Technorati account, signup here. After you have setup the main settings, such as your profile, you need to claim your blog.
Make good use of Technorati tags by tagging every keyword in each of your posts. If you use WordPress, I recommend Ultimate Tag Warrior (UTW) which makes tagging Technorati a lot easier.
By tagging your post effectively you will get a lot of quality traffic to your blog.

Some useful tips to increase your Alexa Rank

1) Encourage your friends and others like blog readers, webmasters and visitors to use alexa toolbar. Add link to the page of alexa that explains about alexa ranking and dowload instructions.
2) Install alexa toolbar and make your website as default home page for all browsers in your office and on your pc. It will be useful if work on dynamic IP addresses.
3) Write about Alexa and its importance in your blog or article section in your website.
4) Write on very important topic like domain or SEO related to webmasters.
5) Post your article to social book marking websites.
6) Join community forum and be the part of webmaster topic and add your website in your signature.
7) Use digg, myspace and stumbleupon to increase more traffic to your website. Content should be attractive

How to make a Blogger Blog, A DoFollow Blog?

Have you ever wondered why your Blog has a lower PageRank and a few number of Backlinks? You may be working really hard to build backlinks, but.. the thing called ‘NoFollow’ is just killing them by keeping them out of the Search Engines Reach. There is no use of Backlinks if they are not noticed by Search Engine as you cannot expect to receive any traffic from them.

Firstly.. I am gonna tell you how to see whether a site or a blog is a DoFollow or not. Its really simple. Simply install the Plugin for Mozilla Firefox called SearchStatus. SearchStatus is a plugin which shows you the PageRank and the Alexa Rank of the website you are currently browsing. Apart from that, it is also helpful to find out whether the Site you are browsing is ‘NoFollow’ or ‘DoFollow’.

However.. Coming to the point, Making your Blog, A DoFollow Blog can attract a lot of visitors. The chances of getting the visitors visit your blog again and again are also high as they also take the Backlinks into consideration.

How to make a WordPress Blog, A DoFollow Blog?

There is a plugin for WordPress which eliminates ‘rel=nofollow’ attribute in Comments, which inturn makes the links in the comment as DoFollow links. This will result in these links being considored as Backlinks by the Search Engines. You can download the Plugin here –> WordPress Plugin To Make The Links in Comments as DoFollow. If you have any questions regarding this plugin, kindly visit its official website and contact the author.

How to make a Blogger Blog, A DoFollow Blog?

Sign in to Blogger, Go to your Blog’s layout and click EDIT HTML. Now.. Search for the below line :

a expr:href=’data:comment.authorUrl’ rel=”nofollow”>

Remove the attribute ‘rel=”nofollow”. So, the code will be :

a expr:href=’data:comment.authorUrl’>

This will make all the links in the comments on your Blogger’s Blog into A DoFollow Links.

8 great easy seo tips

Search Engine Optimization (SEO) should be at the top of your Web publishing priority list. If Web surfers can’t find your site, they can’t read it, use it or share it with others.
One might think SEO is an arcane science that only a few experts have mastered. There is quite a bit to it, and there are times you might want to employ an SEO firm or expert to help you optimize your site. Often this is a costly solution that’s not feasible for individuals or small businesses.
The good news is Search Engine Optimization doesn’t have to be rocket science. There are quite a few things you can do on your own. I’ve got a few proven, and easy to do tips and techniques that will help people find your content and make it easy for Google (and other engines) to crawl and index your site.

Lead with good content.

My number one tip for SEO? Provide frequently updated content that people want to read. Incoming links are key and if you can provide content that people will read and get something out of, there is a good chance they will link to that content.

Research your keywords.

You can use a Keyword Suggestion Tool or simply put yourself in the mindset of your target audience. Learn which terms people will search with and get those into your content and meta information.

Provide a good, clear title.

If SEO is important to you make sure you don’t get cute with the titles for your pages. Write titles that are clear and contain your keywords. Once you’ve got that title written, make sure it appears in your title tag as well as in your top level heading tags (h1) on your pages.

Don’t use splash pages or Flash.

Search engines like text. A Flash or image intro can block an engine’s crawler right at your homepage. If you do use images, be sure to add keyword laden descriptions to your alt attributes.

Use Robots.txt

Make sure you provide a robots.txt file that will help tell crawlers what to index on your site. There are quite a few neat things you can do with your robots.txt file, so you might want to read up on them.

Code your pages with standard, clean and semantic markup.

The cleaner your code the easier it is to crawl. Use markup as it is intended with the proper tags tied to the proper information. For example, place your headings with in heading tags, paragraphs within paragraph tags, etc. Another good idea is to move all your presentation into a CSS (Cascading Style Sheet) file. This makes your code lighter, faster and easier to index.

Don’t get tricky!

Whatever you do, don’t try to “trick” your way into more traffic. Duplicate pages, hidden links and other less-than-honest techniques can get you seriously penalized and ruin any positive work you’ve done.

Be patient and don’t forget the people!

Search engines are constantly updating and re-indexing. It may take awhile after you’ve made some changes to see the results. Hang in there, keep working on your content and keep providing something that people find useful.
It’s easy to forget that the reason you want to optimize for search in the first place is that you want to bring people to your site and your content

Seo blog wordpress: Robots.txt Plugin seo blog for search engines

This plugin helps you to create and manage a robots.txt file.

Robots.txt file can have a great influence on SEO blog. By excluding “useless” (for search engines) files from crawling, you can increase your Wordpress blog’s traffic and search engine rankings

An example of SEO optimized robots.txt file (should work on most blogs… just edit the sitemap URL):

User-agent: *
Disallow: /cgi-bin/
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /wp-content/

User-Agent: Mediapartners-Google
Allow: /

User-Agent: Adsbot-Google
Allow: /

User-Agent: Googlebot-Image
Allow: /

User-Agent: Googlebot-Mobile
Allow: /

Sitemap: http://freebloggerskill.net/sitemap.xml

When robots (like the Googlebot) crawl your site, they begin by requesting http://freebloggerskill.net/robots.txt and checking it for special instructions. Use this plugin to create and edit your robots.txt file from within Wordpress (using Options -> Robots.txt).

Seo blog tips

Originally conceived to be something like an online journal for individuals has become yet another tool businesses can use to market themselves online. Web logs or blogs are now being used not just for the sheer purpose of writing, but also as means SEO (search engine optimization) experts use to increase a website’s ranking on search engine results pages (SERP).

An interesting thing about keeping and maintaining a blog (also known as blogging) is that anyone can blog. What will make a blog more successful than most is simply a keen sense of its target readership. Of course, it will not harm the blogger (a person maintaining a blog) to possess a few basic skills navigating the Internet and creating links to other websites and blogs.

Bloggers today are finding that they can not only write and publish their thoughts for free, but also can find themselves getting compensated for writing. This is because one of the techniques in SEO is to create content that is rich in keywords, which is basically what search engines look for in ranking web pages in its SERPs.

That said, here are some tips to make your next blog an effective SEO tool.

1, Choose a Theme (and Stick to It)
Most blogs never gain a real readership because it simply is a mishmash of a writer’s thoughts, with very little coherent theme to bind the entire blog together. If the blogger does it for the sheer purpose of a journal, there’s really nothing wrong with that.

However, as an SEO, a blog has to have a theme that will tie all the posts (individual articles) together. This is because instead of just looking for keywords, a search engine will also assess whether the page just happens to have a lot of keywords mentioned in the post or whether the entire blog is about the topic it is searching for. The former will rank less than the former in the SERPs. Given this point, it will do you well to pick a theme that you are interest and won’t tire of writing about.

2. A Place You Can Call Home
Working alongside the idea of a theme, When creating your blog (whether with your own domain name or an a free blog site), give it a URL that has words related to the theme. For example, if you are going to blog about bonsai making, try to use words that are related to that in your blog’s URL (such as www.webmasterseoblog.com). Name your blog using words that are relevant to your theme as well. Search engines look at these things as well to determine how high your blog could possibly rank.

If you are blogging on a hosting site, it is possible to have your blog delegated into a proper category. This will help make a search engine easier to find your blog given that the category is strongly related to themes and search keywords.

On a related note, your individual posts should also be titled with words that are closely related to your theme. Again, working on a blog with a bonsai theme, one post could be titled “Miniature Trees: How to Get Started” while another one could be “Selecting the Right Pot for a Bonsai”. This will give your posts a URL that is rich in keywords, which helps in a page’s ranking on SERPS (but you already know that, right?).

3. Link And it Shall Be Linked Unto You
Another thing about blogs that SEO experts are finding to become a great advantage is the fact that blogs make it easy to link to other blogs, which in turn makes it easy for other blogs to link to you.

This is yet another criterion a search engine uses to rank a particular page in the results pages. The more incoming links it possess about the keyword in search will increase ranking status because the page shows that a lot of people think what you’ve written is a good source of information.

So when writing on your blog, be sure to take the time to read other people’s blogs and other online articles related to your theme. Create links to them so that you point your readers to more information. This will increase the chances of other people creating links that will point to your blog.

4. Keep it Coming
Since blog content is so easy to create, search engines scour blog sites very regularly. That means if you keep on creating new content on a regular basis, search engines will have to keep up with what’s new on your blog.

By regularly creating fresh content on your blog, search engines will tend to look to your blog first before others that are not maintained and renewed as regularly as you do. It helps in the rankings as well, which is the whole point of this article, right?

These tips are just to get started on using a blog for SEO. As you go along, you’ll find more tricks of the trade that will help you push you up the ranks on SERPs. Of course realistically, don’t expect to rank on the top 3 pages on your first try. But give it a few weeks. And for as long as you keep to the tried and true principles, it may not be that far until you’ve captured a good ranking for your blog.

Generate Website Traffic 65 Tips for Webmasters

1. Write something great about your niche and email other bloggers to let them know – there’s a good chance they’ll link to you

2. Have a signature link in forums that points to your site

3. Post links to your pages to social bookmarking sites.

4. Leave comments on other people’s blogs and link back to your site (tip: look in the digg upcoming section for blog posts about to get a lot of traffic).

5. Have the opposite opinion on everyone else on a popular topic, providing you can justify it. Everyone will get annoyed and link to you saying your wrong

6. Answer questions on Yahoo Answers - quote your website as the source.

7. Post in Yahoo and Google Groups with a link to your site in your signature

8. Make a 404 page that redirects to your homepage – no point losing visitors

9. Have an opt-in form – trade links with someone else who has an opt in form on your confirmation page

10. Review a product or company – if your review is positive email the company and ask to be featured in their press section. (this has worked really well for me)

11. Write articles and submit them to article directories

12. Write a Press Release and submit it to PRWeb (make sure it is newsworthy)

13. Use PayPerClick Traffic (e.g Adwords, MSN Adcenter, YSM)

14. Add an RSS subscribe button/link in a high profile spot on your site

15. Add a mailing list subscribe form in a high profile spot on your site

16. Add a bookmark this site link in a high profile spot on your site

17. Use a Tell A Friend Script on your site so people can email their friend about an article on your website.

18. Submit a blog to a blog directory

19. Submit you RSS feed to RSS feed directories

20. Mention your website in a post on Craigslist (don’t spam)

21. Optimize the titles of your pages for keywords people will search for

22. Buy links to your site

23. Buy reviews about your site on other people’s site

24. Buy banner space on other websites if you can get a good ROI

25. Send articles to ezine publishers with a link back to your website

26. Do a big viral push for a piece of link bait, post it in forums, social bookmarking sites like digg, email bloggers, and get a few people to vote for you on social bookmarking sites – this little push could start a viral chain reaction!

27. Have a link to your site on community sites like MySpace and FaceBook

28. Use a traffic trading system like BlogRush

29. Purchase misspellings of competitors domains and redirect your site (be careful of trademark infringement)

30. Create a freebie product to give away (ebook, software, whitepaper etc.)

31. Submit your site to the hundreds of free directories – use the viles-silencer list

32. Do a group feature where you get other website owners in your niche to participate – maybe asking them all an opinion on something.

33. Hold a competition for the Top 50 in your niche – 1 month later post the results and let everyone know who featured – watch them link back to say what there position was.

34. Pass out business cards when you go to industry events in your niche

35. If you have a product start an affiliate program and start approaching affiliates

36. Submit videos to video sharing sites like YouTube and Metacafe. Include a link in the description and within the actual video.

37. If you have a product send it to website owners to get reviewed.

38. Look at a big website within your niche and ask to write some guest posts for them

39. Create pages with links to your site on places like Squidoo and Hubpages

40. Place classified Ads on eBay with a link to your website

41. Use an autoresponder on your mailing list to keep people coming back to your site

42. Exchange links with a few related sites in your niche

43. Network! Email other site owners, phone them up, go to industry events and get yourself known. If they know your face they will likely talk about you on their site if you do something interesting.

44. Many forums have a place for you to advertise your site once – find them and do it.

45. Purchase advertising in other people’s mailing lists and newsletters

46. Create an Amazon profile and start submitting reviews

47. Create profiles on MySpace and start networking in groups that are interested in your site’s niche.

48. Conduct a survey and publish the results – make sure you let people know about it.

49. Get your hand on a load of PLR content for your niche. Add a commentary to the top, create a unique title, and post them all to your site – lots of new content and lots of new traffic.

50. Create a cartoon mascot for your site – then hold a competition for someone to create the best game for it – pay the winner a decent amount.

51. Make sure you have a memorable domain name that is short and catchy.

52. Use a well-searched for keyword within your domain name to help rank for that keyword.

53. If you sell a product ask someone else who sells a product to list your product with theirs, and you’ll do the same for them – split commissions on sales.

54. When you write a new article on your site – link to as many blogs as possible – they will likely see your site in their pingbacks, website stats, or Technorati. They will visit your site and possibly subscribe to it and link back at a later date.

55. Get your RSS feed syndicated to different sites like Zimbio and hubpages and Topix.

56. If your site is popular and has quality unique content then apply to get listed in Google’s News search.

57. Create a sitemap and submit it to Google (not great but might help)

58. Use your robots.txt file to stop Google indexing certain directories and pages on your blog (such as archives) to avoid duplicate content issues).

59. Create a couple of small 10 page sites related to your main site. Offer links on these smaller sites in return for links to your main site (this is triangular reciprocal linking).

60. Get yourself known as an expert and get featured in offline magazines, TV and radio stations.

61. Use an auto-translator service to translate your site into other languages – put it in a subdirectory and watch foreign traffic come in.

62. Make posts about sex (don’t have to post anything rude) – and watch the porn surfers find their way to your site through Google.

63. Post about celebrities current events if it relates to your niche – there’s always a lot of people looking up celebrity stuff.

64. Write good headlines/titles – good titles get more clicks.

65. Get some stickers with your domain name on. Go out and stick them on strangers and say “My Website Yeah, Check it out.”

5 Tips To Automated Free Traffic

Most people turn to the net to look for the information or solution to the query or problem that they may have. It is also true that when these people search for their information and/or solution to their inquiry, the natural search listings always take predominance. The visitors coming to your site through these organic search results are always highly targeted and are more likely to convert… and this is free traffic.

One, therefore, needs to pay great attention to SEO so that your site achieves good ranking in the natural search listings and you get free traffic to your site through the organic search results.

Now, there are so many things to look at while working on SEO for your site. If you start doing these manually, it becomes a chore, is extremely tedious and takes an immense amount of time. Hence the need to automate this free traffic SEO. The key ingredient to getting continuous and free traffic to your site can be succinctly put in the following words: “Automated Free Traffic SEO Generators”. Let me now give you the tips on this.

1. First and foremost, you need to know what your competitors are doing. This means doing a lot of research on the kind of keywords they are using, their meta tags, linking, headlines, keyword optimization, page rank, and the like. If we try to do these manually, it shall take ages to collect such data and then to sift through them, but an automated free traffic SEO software does all these and much more with just a click of the button.

2. Link Popularity Check - One important issue that affects any site’s listing in the natural search results is the link popularity. This means, the larger the number of sites linking to your website, the better shall be your ranking. If you get a good automated free traffic generator software, it not only does the analysis but also imparts the knowledge and the tools to achieve huge link backs.

3. Create Doorway Pages. Doorway pages are search engine designed pages created with “keywords” which are relative to the content on your site. A well designed doorway page outperforms any other webpage and is an absolute must to get your site going with the search engines, hence due attention should be paid on the creation of these.

4. The most important and exhaustive exercise with regard to SEO, relates to keywords. What are the keywords that are being searched the most? What kind of keywords are the competitors using? Which keywords should you optimize your webpages for and what is the keyword density of these webpages? These are the absolute crucial elements to attend to if one wishes to zoom up to the top few in search engine listings. Again, it is a cumbersome task and can only be managed with an automated free traffic SEO generating software.

5. Submit your site to as many places as you possibly can. The more places the site is submitted to, the larger shall be the number of back links and greater the chances that your site shall show up in natural search results. Again, this is a wonderful way to getting many one way links fast and a great method which I use to drive traffic to my website. My particular program submits to over 700,000 sites!

Now time for the super - tip. All of these strategies that I have expounded can be automated with the use of an automated free traffic SEO generator software. But the choice of the program is vital as many just do not measure up to the desired standard.

11 SEO tips for webmaster seo

Search Engine Optimisation (SEO) is a vital component of any website. As a web designer or blogger, it’s important you understand how SEO works. Here are ten easy rules that will immediately improve the SEO on all of your web sites.
1. Do Not Cheat.
If you walked into a room full of genius scientists with PHDs, do you think you could outsmart them all? No. Google has hundreds of rooms full of genius scientists with PHDs, and their job is to work 60 hours a week to make sure you can’t fool Google. You can’t outsmart them. Ever. Ignore any advice on trying to cheat the system and focus on making great web sites with great content, and your sites will show up fine in searches.
2: Stick to Your Keywords

Pick a few keywords or phrases that describe your site. Use them, and words related to them, whenever it’s natural to do so. Repeating them uselessly is no good , use them in sentences, headlines, and links.
3: Content is King
Users don’t search for design, they search for content. If your site doesn’t have content people want, no one will look at it.
Every page on your site should follow the Inverted Pyramid. Each page should lead with a relevant H1 tag with one of your keywords, and the first paragraph of text should be a summary of the rest of the page.
4: Clean Code is Searchable Code
Build your sites in a text editor, and write clean, human-readable HTML. The HTML should follow the conceptual structure of the page, navigation first, followed by the H1 tag, then the first paragraph, etc. Try to use descriptive tags when possible. Use UL for lists, P for paragraphs, H tags for heads and subheads, and STRONG for bolded text. Don’t overuse Divs.
Your site can still be artistic and cool, that’s what CSS is for.5: The Home Page is the Most Important Page
Your home page is the key to your site being found by search engines. It should summarize the rest of the site, and give a clear, compelling reason for a user to look at the other pages in the site.
6: Links Have Meaning
Search engines pay a lot of attention to the links on your site, and the words used in those links. Never use “click here” or “see more” for a link. The link text should describe where the link will take the user, such as “more examples of CSS web design” or “learn how we can improve your SEO.”
The more relevant the links on a page, the more findable the page becomes. Don’t go overboard, and don’t link to anything irrelevant. If your page is focused on minimalist web design, a link to the Design MeltDown page on minimalism will boost your SEO. A link to a hilarious picture of a cat will not.
7: Title Tags for the Win
Every page in your site should have a title with the site name and a short description of the page. About 60 letters total. Include a keyword. Remember that the page title is what appears in search results, it should give users a clear reason to click on it.
Your navigation links should have title attributes that match the titles of your pages. It’s a small thing, but it will give you a significant SEO improvement.
8: Alt Tags Matter
Every image on your site should have an alt tag. Especially images that are relevant to the page. If your page is focused on CSS tricks, labelling a screenshot “example of rounded CSS corners” will improve your page’s findability. Labelling it “screenshot” or “image” will do the opposite.
9: Ignore Most Meta Tags
A long time ago meta tags were the secret to SEO. Those days are gone. The only meta tag that really matters now is the description tag. Search engines may use it to provide the text under the link to your page in their results. Make sure it describes the page in a way that explains why a user searching for your content would want to look at your page.
10: Have a Site Map
Make sure you have a site map. This is an xml file that describes the structure of your page. Make one, and give it to Google.
11: Design for Humans
Search engines are designed to find what humans want. That means the best way to make your site findable is to design it for humans. Your job as a designer is to solve a problem, not make art, prove a point, serve your ego or break a boundry. In this case, your problem is to provide your users with a site that is easy to use and full of what they’re looking for. If you can do that, the search engines will find you.

10 Tips For Getting Backlinks

Inbound links, usually referred to as IBLs or backlinks are essential if a Website is to become popular and rise to the top of the SERPS (Search engine results pages), and over time, a site with plenty of quality content will naturally get linked to by related sites. This is all well and good, but if you are in a hurry to build Web traffic (and who isn’t?) it is useful to know that there are some things we can do to speed things along.Before embarking on your link building strategy be aware that some of these methods are open to abuse which could have a negative effect or even get your site banned, so please excercise some common sense and only submit your site’s link when it is relevant and reasonable to do so.So without further ado, here are my 10 tips for obtaining search engine friendly outside links:1 - Find online forums related to your site and become part of the community (along with a suitable signature that links to your site).2 - Add comments to blogs with a link to related content on your Website.3 - Submit on-topic articles to article directories and include your link in the author bio.4 - Submit your link to the many free online directory sites.5 - Add your comments to a guestbook and include your url.6 - Email the webmaster of a related site and ask to trade links.7 - Offer to provide some content for another site in return for a link back.8 - If you have an eBay account, create an “about me” page and include a link to your Website.9 - Program a useful tool or script that Webmasters will happily add to their sites.10 - Create compelling and perhaps even controversial content on your Website that people will want to link to.Of all of the above tips, numbers 7 and 10 are by far the best for an ethical and long term link building strategy, but don’t ruile out the others for some quick link building. Overall; with time and experimentation you will find that by building a quality site with interesting content the links to your site will develop all by themselves!

Achieving High SEO Search Engine Ranking

Very few topics have inspired as many tangents, as much false information . . . incurred as much abuse as search engine optimization. With the few shreds of information search engines reveal about theiractual methodologies, optimizers struggle to get that extra edge over the competition, armed with esoteric theories of keyword density, precise meta-tag length, optimal internal linking, and just about any other detail that a search engine might happen to factor into its rankings. Before you find yourself scrambling to create ten more content-less pages to avert that worst than death curse of decreased PageRank, try to take a look at the big picture. Barring design factors that may not be search engine friendly, a strong foundation based on four factors will give your site good success. These factors are the holy grail of optimization:
1. Get relevant links to your site anchored to keyword rich text.
2. Write focused body text that targets specific keyphrases or that is focused on a specific topic (This occurs naturally when someone is communicating useful information. This can be a problem because a lot of businesses don’t have anything useful to say. Be detailed. Be helpful. This can naturally accomplish what automatic text generators try to accomplish through keyword density and keyword proximity calculations).
3. Write concise titles focused on useful keyphrases.
4. Be patient. You may not be using the best strategies, but you’re using strategies that work over time. Continue to get links and create more content.
Find the WordsBefore you can write good, keyphrase-focused body text or titles, you need to find the phrases users search. For good keyword suggestion tools, search Google with (surprise, surprise) “keyword suggestiontool.” Digitalpoint.com has an excellent tool that compares Wordtracker and Overture keyword results. Judge from the search volume how competitive each word is (not even close to the best method, but it’ll have to due). Be specific. Pick words with large search volume and search with geographic terms if you serve only a specific area. From the list of keyphrases, start thinking about the topics you’ll want to target. Find a few phrases for each page in your site. Remember to focus on phrases and not separate words – make sure these phrases appear in your body text.
TitlesHTML titles go between the title tags in your site’s code. Write short titles that use one or two keyphrases. Don’t use the name of your company unless you are trying to brand the name. Include location if you target certain areas, and make sure your pages repeat this location information in the text. Your body text should be written to fit the phrases in your title.
Body Text and NavigationBe specific about what you are talking about. In your navigation don’t use generic linking text like “home” or “about us.” Use specific phrases. Instead of “home” use the name or category of your mainservice/product, and make it obvious from the context that this is your main page. Instead of “about us” use a phrase like “A (main product/service) Company.” This communicates more information to theuser and includes a keyphrase. Where appropriate, make the same type of substitutions in the body text. Use variations of nouns and verbs, including plurals and different conjugations.
If you can, use the heading tags (h1, h2, etc.) to write text titles. Try to communicate as much as you can in text – search engines don’t see the text in images, or fancy media like Flash. Alt tags are useful, but search engines don’t put as much weight on them as visible text. In general, whatever has a greater chance to be seen by the user is going to get greater weight from the search engines (Except for those things produced by JavaScript, or Flash, or written into an image – use commonsense).
Build LinksIt is remarkably easy to get your site indexed by the search engines – just submit to some of the many free directories. To find some of these directories search for “free directory list” in Google. Be careful to read submission guidelines, and be very careful about what you submit to large directories like DMOZ. Generally, titles should not be a list of keywords. Most directories only want your homepage and the “official title” (somewhat ambiguous term) of your site with a short description. Descriptions should be factual, and they should be written in complete sentences or meaningful phrases. Some optimization companies will rip you off by charging you money to submit your site to the major search engines – this is a waste of time. Start building links, and the search engines will find your site naturally, submitting makes no difference in your rankings.
It is important to get links from sites that are related to yours. Write webmasters requesting a link, find niche sites that offer free submissions, write articles for sites that allow you to put down asignature link, or post comments in forums that allow you to put down your signature.
If you exchange links, be careful who you trade with. Get listed wherever you want without fear of penalty from the search engines, but be careful who you link to. Your site can get penalized for linking into bad neighborhoods spamming the search engines.
It Never EndsExpand your site and continue to tell people about its content. It’s an ongoing process. The older your site gets, the more credibility it can gain with the search engines. Keep your content fresh. Check the search engines to see what they have indexed (search site:www.domain.com). Be patient and keep up with search engine changes